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Good Fish Guide services

Our services are designed to help businesses make informed, practical decisions about sustainable seafood.

Whether you need support reviewing your sourcing, developing policies, training your team or communicating with customers, we can provide advice tailored to your organisation and goals. The prices below exclude VAT and provide a guide to the support available.

Good Fish Guide Members receive 10% off eligible services. 

Find out about membership

Ready to get started? Email [email protected] to discuss what you need and we’ll help identify the right service for you.

Prices listed below are indicative. We’ll confirm the scope and final price before work begins. 

Advice and sourcing

Practical support with sourcing decisions, ratings and supplier questions.

   Price (excl. VAT)

1:1 buyer support session
A focused session to work through current sourcing questions, interpret ratings and identify suitable supplier follow-up.

  £300

Sourcing review
A review of a priority seafood product, species or range against Good Fish Guide advice, with key risks and potential sourcing options identified.

   From £350

GFG implementation check
A practical check of how Good Fish Guide ratings are being applied to your seafood sourcing, including information gaps and priority actions.

   £400

Advisory support
Flexible expert support for sourcing questions, ratings changes, supplier discussions or other seafood sustainability issues.

   £100/hr

 

Training

Build your team’s confidence using Good Fish Guide advice.

   Price (excl. VAT)

Team training
An online session tailored to your team, seafood range or a particular sustainability topic, with time for questions.

  £500

Half-day bespoke team training
An in-depth half-day session designed around the needs of your buying, technical, commercial or sustainability teams.

   £900

 

Policy and communications

Strengthen your seafood commitments and how you communicate them.

   Price (excl. VAT)

Policy review
Review and feedback on an existing seafood sourcing policy, including commitments, ratings thresholds and supplier expectations.

   £400

Policy development
Support to develop a new seafood sourcing policy, including practical criteria, commitments and guidance for implementation.

   £1,450

Communications and claims review
Review of website copy, tenders or customer-facing seafood claims, with feedback on clarity and responsible use of Good Fish Guide language.

  £100

 

Ratings and assessments

Get support where existing Good Fish Guide ratings don’t cover what you need.

   Price (excl. VAT)

New rating
A full Good Fish Guide assessment for a seafood source that is not currently covered by our published ratings.

   £2,500

Rapid risk assessment
A focused sustainability risk assessment for an unrated seafood product or source where a full new rating is not required.

   £700

 

Need help choosing a service?

Not sure which option is right for your business? Email [email protected] and we can help identify the most suitable support.