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Sustainable seafood

Today, 90% of world fish stocks are fully or over-exploited from fishing. With added pressure from climate change and pollution, we’re moving into dangerous waters. Join us in making seafood more sustainable.

Good Fish Guide

Our Good Fish Guide has all the advice you need to choose sustainable seafood. Start by searching for your favourite seafood below.

Bluefin Tuna Cornwall England Mark Kirkland

Choosing sustainable seafood

From why sustainable seafood is important to why as an environmental organisation we encourage people to eat fish, here we explain why we do what we do.

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Our sustainable seafood work

From why we work on sustainable seafood to advocacy and policy making, here's everything you need to know about our sustainable seafood work.

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The Good Fish Guide

The impact of unsustainable seafood on our ocean is frightening. The good news is, you can do something about it. Our Good Fish Guide is here to help you make ocean-friendly choices.

Fishing boat coming into Poole Harbour Belinda Fewings

Buying seafood

There’s a lot to think about when you’re at the supermarket or fishmonger. Discover what labels to look out for, what questions to ask and why every purchase makes a difference.

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Cooking with sustainable seafood

Want to eat more sustainable seafood but lack the confidence in preparing it? In need of inspiration for tonight's dinner? Become an ocean-friendly chef with our selection of recipes and how-to videos.

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From sea to plate

How does seafood get from the ocean to our plates? We dive in to the difference between fishing and fisheries, fish farming, fishing methods and what makes seafood unsustainable.

Fishing boats in Lyme Regis Michael Hutton

Good Fish Guide for Businesses

From how we work with businesses to the services we can offer you, if you're a business wanting to use seafood more sustainably, everything you need to know is here.

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School of Fish

We’ve developed an online training platform to get you up-to-speed with the basics of sustainable seafood. Whether you’re at catering college or sourcing seafood for work, we’ve got you covered.


Sustainable Seafood: FAQs

If you've got questions about sustainable seafood, we've got the answers. Check below for the most frequently asked questions and our response to them.