Today, 90% of world fish stocks are fully or over-exploited from fishing. With added pressure from climate change and pollution, we’re moving into dangerous waters when it comes to the future. Join us in making seafood more sustainable.
Good Fish Guide
Our Good Fish Guide has all the advice you need to choose sustainable seafood. Start by searching for your favourite seafood below.
The future of seafood
As our global population increases, and seafood consumption rises with it, the demand for fish has never been higher. So where will our fish come from?
About the Good Fish Guide
Worried about bycatch? Unsure about farmed fish? The Good Fish Guide has all the advice you need to make sure your fish dish is sustainable.
Advocacy and influencing policy makers
Now the UK is no longer part of the EU, it is making its own laws and regulations when it comes to fishing and the marine environment. Let’s make sure those laws are fit-for-purpose, delivering seas full of life.
Our work with businesses
70% of the fish-buying public think sustainability is important. With a better understanding of your supply chain, you can give your customers the peace of mind they expect and play your part in protecting our ocean.
A guide to sustainable seafood
From why we work on sustainable seafood to the impacts of climate change, here's everything you need to know.
What makes seafood unsustainable
The most unsustainable seafood is red-rated in our Good Fish Guide. We need to change how we fish for, farm and purchase seafood to help protect our seas.