Plastic free bathroom

Our Plastic Challenge is a great opportunity to take small but impactful steps to reduce your single-use plastic consumption. Revisit this page throughout the Challenge for helpful guidance on how to phase out plastic from your everyday.

Plastic pollution and the ocean

From wet wipes to cigarette filters and ‘paper’ cups, many of the products we use every day contain hidden (and not-so-hidden) plastics.

The properties which make plastic so appealing for producers - it is durable and lightweight - also mean plastics remain in the environment for hundreds or even thousands of years.

Did you know, 80% of ocean plastics come from land-based sources? When plastic makes its way to our coasts and seas, it has a devastating impact on the ocean and all those who call it home.

With plastic pollution an ongoing and increasing concern for many, we're continuing our calls for ambitious legislation from UK governments to phase out needless single-use plastic. We believe that individual actions to reduce single-use plastics should be supported by policy, to make avoiding single-use plastics easier. From carrier bag charges to single-use plastic cotton bud bans, better wet wipe labelling and the proposal of a Deposit Return Scheme for drinks containers, we're working hard to encourage a transition to a circular economy, one which prioritises reuse.

We believe that individual actions to reduce single-use plastics should be supported by policy, to make avoiding single-use plastics easier.

Share your plastic-free journey

Share your swaps with us on social media using #PlasticChallenge and sign up to our emails for updates on our work to tackle ocean pollution.

You can find tips, tricks and insights into cutting back on single-use plastic throughout our Ocean-friendly Living section.

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